TASK:
Re-imagining the product. Creating a new multi-sensory shampoo moment that will surprise and delight young women, be it by creating a new product or changing an existing one to offer an original multi-sensory experience.
Re-imagining the product. Creating a new multi-sensory shampoo moment that will surprise and delight young women, be it by creating a new product or changing an existing one to offer an original multi-sensory experience.
SOLUTION:
The practical dispenser give you already foam, which changes its color right in your hand.
You can apply a foam directly to dry hair and use water only for washing off the shampoo. Or - dry shampoo: you apply foam on dry hair, distribute it by hair, massage, expect some time and your hair is clean. And you don't use water.
The practical dispenser give you already foam, which changes its color right in your hand.
You can apply a foam directly to dry hair and use water only for washing off the shampoo. Or - dry shampoo: you apply foam on dry hair, distribute it by hair, massage, expect some time and your hair is clean. And you don't use water.
In the store, we often wants to smell the scent of this shampoo. Packaging can have a special coating for this, which you can rub and to smell the fragrance.
